Category: Products

How Technology is Revolutionizing the Real Estate Industry

Miley on July 3, 2019

The world has become a global village, all thanks to technology. We live in an era where technology and modern techniques have revolutionized every walk of life whether it is medicines, engineering, aircraft, fashion designing or real estate industry. Here are some of the ways in which technology has completely changed the perception of buying and selling the property. Whether a buyer is interested in Dubai Marina apartments for sale or simply wants to look for the best properties in New York, all the information is now just a few clicks away.

1. Artificial Intelligence (AI)

Artificial Intelligence has been around for almost a decade now and the industry is now flourishing rapidly. Apply it to the real estate market, and the possibilities and prospects are endless. For real estate agents, the best way to secure a deal is to show their clients the property that is perfect for their needs. The best way to achieve this is through AI, where different algorithms are executed to give agents the perfect property results based on historical data recorded by other similar customers.

2. Internet of Things (IoT)

The Internet of Things (IoT) is another breakthrough in the house hunt. With more and more connected devices taking over the market every day, IoT is not going to stop anywhere in the next few years. A good example of how IoT is changing property buying and selling perspective is Beacon. Beacon is a Bluetooth device used to transmit information over the internet using Bluetooth. For example, a customer when enters the radius of Beacon device can get instant information about the property, including its real-world preview, even before an agent arrives.

3. Data Science Analysis

Also called Big Data Analysis, data science has played a vital role in helping potential buyers find their ideal home. Using prestored data and analyzing it for their unique demands, buyers can easily find the perfect property for themselves without wasting any time in searching irrelevant ones.

4. Mobile Apps Development

A real estate agent is involved in a lot of day-to-day tasks like meeting potential clients, signing contracts, visiting properties and providing communication between buyers and sellers. Mobile apps like OpenHome Pro and DotLoop enable agents to perform their day to day tasks like scheduling, planning, marketing, tracking and reporting in a more convenient manner, providing all the requirements of their daily activities in a digital environment.

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Essential Facts about Asset Tracking Software

Miley on June 28, 2019

Asset tracking is a technique used for tracking physical assets that allow the user to learn about the status, location, and the maintenance of the asset schedule. It is hugely beneficial for managing the process of the supply chain of both public government bodies and private organizations alike. The organization’s assets can be tracked real-time with the help of asset management software, handheld barcode scanners, RFID tags, or GPS. Asset tracking aids to maximize the efficiency of the asset and also minimize the loss.

This software helps to track the movement of assets- software, devices, or IT equipment in an organization. In fact, it will scan the assets entirely to offer a quantitative record as well as allow physical monitoring of the assets. With this, companies can schedule preventive maintenance or scheduled maintenance.

Some Alluring Features

These are some alluring features that have made Asset Tracking Software so popular,

- GPS Positioning and Asset Recovery- When a company handles many assets, one may get detached from a huge batch and tracing, which can be problematic. This will need productive time and significant power to recover. Even worse, the business is likely to experience complaining customers, increased costs, and delayed productions. You can avoid all this with an asset tracking software which can aid one to know where their asset is along with its exact GPS location.

Infographic created by Track Your Truck, a GPS vehicle tracking devices provider

Augment Customer Service- The moment a customer signs a contract for doing business with a company they look for a positive ROI. This software will help them in keeping a track on the assets of their customers every time. Besides, you can also track the efficiency at which the goods are moving.
Real-Time Asset Management- Through this software, one can get a picture of their business assets. They can trace goods as they are moved or arrive at particular destinations in real-time. Precise asset tracking is essential for effective data management.
Reduce Labour Waste and Increase Productivity- Asset tracking applications will work wonders in keeping track regarding the different items that are passing via one’s department. This way, they will be capable of calculating the lifecycle of an asset. Asset trackers will make the employees free from all menial tasks, thereby leaving them to pay attention to other facets of business which invest time to their bottom-line.
Prevent Unnecessary Maintenance and Repair Costs- To track an asset’s life cycle is crucial, especially one that takes a long time to complete. Asset tracking software can help to monitor and also anticipate devaluation of goods, thus replace the same on time.
Maintenance Tracking- Asset maintenance is vital for the effectiveness of numerous processes. Through advanced software, one can set up repeat alerts for time to time maintenance of every tool that you use in their business.
Set Stock Thresholds- No matter it is done externally or internally, asset audits can put immense strain on a business. It is the asset tracker that helps one to perform audits to boost the visibility of their assets and thereby cut down compliance risks. This software will offer precise data that one can use to make informed decisions.

Apart from this, this software will also help to offer regulatory compliance, streamline the maintenance schedule, offer peace of mind, and also ensure accuracy.

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How To Make Data Storage 80% More Efficient

Miley on June 27, 2019

Making data storage more efficient requires that you have actually thought about how you will manage data storage, you have found the right servers, and you have found a good host for those servers. There are a few things that you need to consider when you are trying to buy the right kind of storage, and you will find that it is easier to buy something that you know is the best style for your company. Most companies that are buying storage need to know what they can do to make all their servers more efficient at the same time.

1. Remove The Junk

You need to remove the junk from the process because you will find that duplicate and useless files will clog up your servers. You do not want to be in a place where you are running out of space because you did not spend any time paring down the files that you have. Plus, you need to be sure that you have found a way to organize all the things that you have for the better. You bought used Hitachi storage to save money, and you need to save time by staying organized.

2. File Folders

You need to use folders as much as you can because that is the only way to be sure that you will get the right files in the right places. When you are organized, you are going to have a much easier time using all the storage space that is in the unit. Plus, you will start to feel like you do not need to hunt so much for the things that you are using. You can go to any folder at any time, and you will get instant results because you are not going to spend all your time searching fruitlessly.

3. Upgrades

You have to upgrade your servers and software as much as you can because that is the only way that you can be sure that you will get the best speeds out of these devices. When you are not upgrading anything, it is very hard for you to keep the server going. Plus, you will find that an upgrade is easy to do if you have a server support company that does most of the work for you.

4. Purge

You still need to purge files as much as you can because that is the only way that you can make the units efficient. When you have an office, you will remove all files that are older than 7 years. The same is true in your servers. You need to purge them at least once a month so that you can get rid of anything that is far too old to be stored right now.

The best part of all of this is that you can do the storage with almost no trouble. You can make your servers much easier to use, and you can create a storage plan that you know will be easy for you to maintain.

About the author

Louise Harris is a co-founder of Christian Marketing Experts and marketing specialist at PSD to WordPress and a packaging design company. She is an excellent Editor, a wonderful writer, and a magnificent marketing specialist. Follow her on Twitter @lastredit.

Products

Digitally Printed Custom T-shirts Are Becoming a Global Business Trend

Miley on June 23, 2019

Every established company has its own branded franchise products. It includes the coffee mugs, writing pads, notepads, mouse pads, backpacks, caps and the like. All these products add to brand promotion in subtle ways. The latest survey reports reveal that digital custom T-shirt design has gained prominence in the last few years. Also, the digital custom T-shirt printing industry globally is expected to surpass 10 billion USD by the year 2025. Hence, custom printed T-shirts are all set to become a business trend for most progressive companies.

You don’t need to have a digital T-shirt printing business to opt-in for this! You can customize branded T-shirts for various events, marketing campaigns, sales promotions, exhibitions, CSR activities, annual sports day, and the like. It is crucial to select unique designs based on the business objective. Also, ensure that your brand logo is visible but not in a sales-y way. For this, you need to join hands with a professional service provider. To know more about this, you can get in touch with Print Bar Sydney.

Are you wondering about how custom-printed T-shirts aid business promotion? Here’s how:

1. It helps in branding

Several business owners start their business online each year. It increases the challenge for other companies to retain their customer base. Every brand wants others to know about them, their service, and products. A website is the best online referral for this. However, successful brands understand that it is important to stay visible in front of the customer to increase their brand recall value. It also boosts their branding initiatives.

By printing custom T-shirts for special events and shows, companies can increase brand awareness. More people get to see their brand logo and get curious to know about the brand. A T-shirt can express your brand message casually and smartly. It appeals to everyone.

2. It enhances the team spirit

Team building and team spirit are essential activities for successful companies. Research indicates that custom printed T-shirts are an innovative way to foster an emotional connection with a brand. It helps teams to unite, develop bonhomie, and work in co-operation than in conflict. It also makes an employee more committed to his company’s brand mission and objectives.

3. Enhances customer loyalty

The present-day business world is a competitive one! And every market player is working out smart ways to outshine the others. Attaining customer loyalty is challenging today. Business studies indicate that customers will be loyal to those brands, that curate an experience for them. Creating a custom printed T-shirt for the users, on purchase of specific products is an experienced consumer would love to have. It will make them feel more connected to a brand. And this, in turn, will generate more brand loyalty. It adds to the customer’s feel-good factor.

4. Helps in “off-the-clock” marketing

Digital custom-made company T-shirts acts as an “off-the-clock” marketing strategy! These shirts look smart with their unique designs. Both employers and customers can wear it anytime and anywhere. It is a smart brand building activity that strengthens the brand image.

Are you in two minds about investing in digital printed T-shirts for your company? If yes, you can make reference to the points discussed above and make an informed decision. Gradually, it will enhance your brand image and boost your sales as well.

Products SaaS

4 Reasons Everyone Should Learn to Use Arduino

Miley on June 20, 2019

If you’ve heard of the Raspberry Pi, then you already have a pretty good idea what an Arduino board is. In short, this is a circuit board that you can use as the basis of a simple computer. Like the Raspberry Pi, the Arduino encourages you to learn to code and apply that knowledge directly to modular hardware.

You don’t have to be a particularly tech-savvy individual to use the Arduino. In fact, those who have no prior coding experience at all will probably benefit the most from it. Not only will using an Arduino be a lot of fun, but it is also a genuinely useful learning experience. Because it is a completely hands-on approach to learning, the lessons that you learn will set in pretty quick.

Let’s take a look at some of the key reasons that everyone, regardless of technical ability, should consider learning to use an Arduino. It will be a learning experience like no other, and whether you are an experienced programmer, or you are completely new to it, you will love the Arduino.

You Can Make Lots of Stuff

There a few limits on what you can do with an Arduino, once you’ve learned how to code and how to use the various pieces of modular hardware that are available. If you want to get an idea of the sheer scope of what you can do with an Arduino then have a look on Google. There are so many applications that there are far too many to list in this article, but to give you an idea, Arduinos are increasingly being incorporated into smart Home setups.

When you buy the Arduino, what you are buying is the basic circuit board, but there are a plethora of things that can be plugged into this circuit board. All of these things are controlled using the same coding language, which you can learn freely online with ease. You don’t need a full Smart home setup to enjoy the Arduino though; it works just fine as a stand-alone unit. If you enjoy gadgets and tech, there are loads of ways you can incorporate an Arduino into your home.

A Fantastic Introduction to Programming

If you have any interested in learning to program, then the Arduino will make a fantastic introduction. In the past, there has been a fairly steep learning curve attached to programming. However, there are now many websites where you can learn to code for free online. Arduino is superior to other methods because it is interactive; you get to apply the coding that you learn to actual practical applications as soon as possible.

The variety of projects that you can undertake with your Arduino will also present you with more variety than most free online programming courses as well. If you think you’re going to learn to program at some point, you might as well do so with an Arduino.

It Will Also Introduce You to Electronics

When learning to code, the Arduino is a fantastic way of learning how electronics work. The Arduino itself is a simple circuit board, and you add modular hardware to it depending on what you want to do with it. You don’t need any knowledge of electronics to get started with the Arduino, however, and you will soon pick up a lot of the basics. You will find you’ll learn more advanced stuff as well.

Even when you’re only playing about with the basics, you will get to use LEDs, resistors, capacitors, motors, and if you want to go a little deeper then you can also have buttons, displays, and more. If you remember playing with LEGO as a kid, the thrill of playing with an Arduino is similar, but it’s better suited to adults.

It’s Easily Affordable

Considering everything that the Arduino can do, and the benefits it brings to the owner, it represents fantastic value. there are numerous packages available online that include a variety of peripherals along with the Arduino. There are also a number of Base kits which just include the circuit board, as well as a case and everything else you need to get started. You should take a look at the Arduino Uno from Vilros for an example of this.

Arduino is a fantastic introduction to the world of programming. If you have ever thought about learning programming but have sat on the fence about it, then the Arduino should persuade you to get off and start learning. Not only will you learn how to program, but you will also be able to apply your knowledge to practical applications. There is an infinite number of things you can do with the Arduino and new capabilities become possible all the time as new modular hardware is released. The Arduino represents fantastic value for money once you consider everything that it is capable of.

Products

6 Unique Industries That Use Creative Packaging

Miley on May 30, 2019

In the early days of product labeling and packaging, product package was a container and the label was only for explaining the details of a product. With time, the packaging and labeling industry has changed a lot. Now, the packages along with labels have become crucial and are meant for drawing customers’ attention. Packaging and labeling have to lure the consumers so that they can pick up a particular product from the store shelf. With the changes in the responsibility of product labeling and packaging, the importance of graphics designers has increased. The designers have to use their creativity in the design of product package and labels.

A custom designer works with a large number of companies and corporations to fulfill their labeling and packaging need. With the support of its team members, such a firm supports its existing and upcoming businesses to promote their brand with its personalized labels and stickers. The post has mentioned six industries that are using stickers and labels to advertise their business brands. The unique industries are as follows:

1. Water Labels

Like air, water is essential to living life. People of all ethnic and age groups use a bottle to carry water with them when they are out of their home. Due to which, many players, from small to big, are in the business of packaged drinking water. Bottled water is used for business, social events, and tour & travel. It can be for personal or promotional use.

Whatever your purpose is, you need to label your water bottle. Your label can include a business logo and details if you are in a trade or you want to promote your business via water bottle labels. Further, the label carries a text message. Whether it is a message or logo, everything should be fine to leave a good impact. Custom water bottle labels will work great for your social or business purposes.

2. Wine Labels

Whether you are a wine manufacturer or you are a consumer, you need to customize your alcoholic drinks. As a manufacturer, you need to label your wine bottles with their names, tastes, and quality. You, a consumer/party organizer, want to label wine bottles as per the choice of your guests/invitees. Here you need a professional designer who can carry out the associated tasks very well. You can contact a reputable company like iCustomlabel, for your need for custom wine labels. With the support of such a firm, you will be successful in fulfilling your needs.

3. Beer Labels

In America, beer has a special place in drinks served at parties. People love serving it whether they are throwing a party for their birthday, graduation, wedding, success or any achievement in their personal as well as professional life.

To give a personal touch to your party, you want to label your beer bottles. Your beer label has a design along with provoking message. With custom beer labels, you can easily carry out such a task. A company engaged in designing custom labels can offer you unlimited pre-designed labels and stickers to choose from. You can easily select the best and unique one for your need.

4. Canning Labels

Containers are essential utensil for people from the kitchen to varied product manufacturers. They are useful for keeping oil, spice powder, pickles, sugar, and several other household and commercial goods in a good condition for a certain period. When you talk about your spices and food items, you need containers in a large number, and you need to label them for easy recognition of goods kept inside. Most of you love personalizing this too. With custom canning labels, you can easily do it. A custom label designing company offers labels in various sizes – 1.5, 2.0, and 2.5 inches – that can fit any jar. Further, the company can customize the design and print the item name on your request.

5. Cigar Labels

Cigars have a profuse impact on occasions like birthdays, bachelorette parties, weddings, corporate events, golf tournaments. People like you love adding special or funny messages to cigar bands. You do it to draw the attention of others or want to make the event unforgettable. The use of custom cigar stickers and labels is the best way to personalize your pals. The organization engaged in designing the finest quality of custom cigar bands and stickers offers numerous choices. It can design and print every cigar sticker as per your offered specifications. From the personal or corporate event, the agency uses the correct branding approach to light up your occasion.

6. Champagne Labels

Champagne is one of the most prominent elements in your occasions like birthday, ring/wedding ceremony, bachelor party or corporate event. As an organizer, you want to make it unique by giving a heart-touching feeling. In this, you keep your style and elegance in your mind. The company involved in designing labels and stickers can help you maintain your elegance and style in the event with its custom champagne labels. You will have numerous options to choose the best one.

Conclusion

You can contact a company engaged in designing custom labels and stickers. It can serve you as per your exact need whether you come from any industry or business sector. You will have complete satisfaction from the work done for you.

Martech Products SaaS

Immense Development of Fintech to Support the Digital Currency Dealings

Miley on May 17, 2019

With the digitization of almost all the sectors in our life, the way we see and use money has also changed drastically. People today are comfortable with carrying out online money transactions, making online purchases and payments, sending money across virtual platforms and also lending, borrowing and investing online. Online banking has become popular among many and transactions that are based on API have become a new way to handle money.

1. A major Shift in Financial Services

With the introduction of FinTech companies that provide virtual financial service, the manner in which people utilized and handled money has undergone drastic changes in the past two decades. Developed and technologically advanced systems of software and hardware have allowed FinTech companies to provide much more user-friendly and secured financial transactions.

To offer such lucid and flexible platforms for quick and secure financial transactions, internal infrastructure has to be overwhelmingly complex. To make this process simple for common-man, digital currencies and cryptocurrencies were introduced while the regulatory framework had to be more rigid and sophisticated. No wonder modern fintech companies have to upgrade and develop technologies in order to be able to produce extremely complex yet easy to use, safe and highly secured financial services so as to exist, thrive and function in today’s immensely volatile environment.

2. Reasons for the Growth of the FinTech Sector

Utilization of fintech tools and services can be attributed to many aspects. It promotes cashless transactions, ensures quick and safer money transactions, lets you connect with banks and other platforms seamlessly with a mere hand-held device, facilitates online shopping along with easy processing of loans and payments. The emergence of e-commerce is another factor that has brought about immense advancement in financial technology. Apart from this boom in the use of digital currencies that have grabbed the attention of investors is another significant reason for the ultimate sophistication of fintech industry.

3. Investment in Cryptocurrencies

Investors are always watching out for investment options that are safe and provide lucrative returns in a short time. Gone are the days when equity, property or forex was considered as some of the best investment options. It’s time and age of cryptocurrencies that have immense potential to multiply money in a short time frame than any other cash investment can ever do. Cryptocurrencies like Ethereum and Bitcoin are limited in nature and therefore have a tremendous value attached to them and can be traded for large amounts of local currency. Hence it becomes necessary to minimize the dangers of prying programs and internet connections that can launder your money and hack your personal accounts. This arises the need for secured technology which can be achieved by immense development in the field of safety and security in current Fintech.

4. Better Exchange Rates

Previously individuals and small businesses had to accept undesirable exchange rates and only banks and large organizations had access to near-market exchange rates. But today, many FinTech companies provide competitive near-market exchange rates.

5. Little to Zero Transfer Fee

Just like exchange rates, transfer fees adversely affected the cost-effectiveness of the transactions. Banks collect high transfer fees while FinTech companies charge little to no transfer fees. For instance, FinTech organizations such as OFX and Currencies Direct offer fee-free transfers to almost all the countries.

6. Multiple Payment Options

Most of the FinTech that facilitate overseas money transfers provide their clients with multiple payment methods to choose from. Bank account transfers are the most secure and cost-effective in nature. All FinTech companies don’t accept payments through credit and debit cards and organization that allow card payments tend to charge extra fees for the same. Other methods that you can opt for payments are SOFORT, POLi, iDeal, Google Pay, Apple Pay, ACH, etc.

Final Conclusion

Introduction of Fintech has revolutionized the way in which financial transactions were carried out. Today transactions have become easier with user-friendly software, faster with improved connectivity, cost-effective with reduced transfer fees and exchange rates, safe and secure with decentralized technologies like blockchain and flexible due to availability of various modes of payment. These are major shifts that are sure to disrupt traditional banking and financial institutions in coming days.

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Ways to Make Your Smart Home Work for You

Miley on May 17, 2019

Over the last few years, smart devices have managed to get everywhere — in your television, your refrigerator, your speakers and even your door locks — but you might not have paid them much mind. You, like 63 percent of the population, might find smart tools “creepy,” or like 55 percent of the population, you might believe the tech to be totally untrustworthy.

In truth, smart technology is in its infancy; compared to another tech, which has developed over decades or centuries, smart tools are brand-new, which means they still have many of the kinks that untested inventions typically have. However, just because smart devices aren’t perfect doesn’t mean you shouldn’t use them. In fact, there are many ways that smart tools can make your life better in major ways. Here are a few ideas to help you make smart technology work for you, so you can enjoy a better-functioning home.

Consider Your Home Troubles

It’s tempting to buy the exact same smart tools that everyone else is buying, but blindly jumping into smart home tech is a near guarantee that you’ll waste your money and be dissatisfied with smart devices. Instead, you should take time to consider exactly what ways you wish your home worked better; muse on what struggles you consistently have with your home and how smart technology could improve it.

A good example of a common home issue is getting locked out of the house. Many people tend to be forgetful with their keys or the locks on their doors, and homes with children might need a way to let their kids get inside without entrusting them with a key. Smart locks allow recognized users to gain access to a property without a key but instead with their smartphones. Users can lock and unlock their homes from anywhere using a mobile phone app, which can be exceedingly useful and anxiety-reducing.

Because there are a near-unlimited number of smart home tools on the market, you can find a device to solve nearly any problem around your home. You should make a list of common problems or else a list of home features you think could better suit your lifestyle and search for smart tech to fit.

Investigate Your Smart Options

It still isn’t time to make any purchases. Once you have a good idea of the tools available to you, specifically those that would enhance your home and life, you will have a good foundation for making a few key decisions about your smart home. In particular, you need to choose which smart home ecosystem is right for you.

Currently, there are three major smart home players: Amazon, Google, and Apple. A handful of smaller players are easy to find as well, to include Samsung, Wink, Hive, Logitech, and Yonomi. Generally, the larger, better-known smart home systems have more devices available, but those devices might come at a steeper price, and, perhaps more importantly, you might not prefer their interface. Because every smart tool that you acquire should be able to integrate with the ones currently in your home, it is imperative not only that you remain consistent in the smart system you use but also that you understand and enjoy using the system.

You can read reviews online to get a sense of how homeowners like you are reacting to various systems, and you can also sample a few systems out at big-box tech stores like Best Buy. After you determine which system is right for your home, you can start purchasing smart tech — but you should make absolutely sure that the devices integrate with your desired system.

Bolster Your Smart Network

Even after you have a cadre of smart tools throughout your home, your job of setting up your smart home isn’t done. That’s because you need to keep your home safe from digital attackers, who utilize relatively insecure smart devices to infiltrate your network and steal your data.

Fortunately, it is rather easy to guard against this type of attack. First, you should acquire a smart device manager, which makes it easier to see all the smart tools on your network and keep them safe. You might also consider setting up your smart tech on a separate network from the one you connect to your computers, so any data saved on your computers is completely inaccessible from your smart devices.

Even with these protections, you need to be diligent about keeping your smart tech up to date in patches for software and firmware. Most cybercriminals use known vulnerabilities in outdated firmware to infiltrate home networks, so with simple updates, you can trust your smart tools to do their job and keep you safe.

Smart technology might seem like a trend now, but it’s unlikely to go away. The sooner you accept some smart tools into your life, the sooner you can benefit from a fully functioning smart home.

Development Insights Products

6 Ways to Manage Your Complicated Solar Projects

Miley on May 7, 2019

Back in 1997, the price of a solar panel was approximately 227 times higher than what it is today. To be specific, the rate stood at $101.5 per watt back then, and it is currently at $0.447 per watt. Moreover, the US stands at number 3 as the country with the leading annual solar power installations.

In fact, there is a new solar panel system installed every 4 minutes. These numbers reveal the lucrative market for solar PV systems. On top of that, more and more people are becoming aware of the need for clean energy, another reason why the solar market is doing so well.

Having a solid market demand, however, does not mean that your solar business is going to run smoothly. If anything, complicated solar projects are common. Only effective management can prevent roadblocks.

In this context, here are some useful tips for managing your complicated solar projects;

1. Sit and discuss the issue with your client

The first and foremost step to a successful project is client communication. To this end, it is essential that you understand your client’s concern, so that you can solve the issue accordingly.

It’s best to communicate effectively since the start of the solar roofing, installation, or any such work. Proper communication here that aims to understand the client’s requirements genuinely can help prevent obstacles throughout the project.

2. Research your audience

Although this step comes before you launch your business, you can always do it later on as well. In fact, audience research continues as your solar business grows. Keep in mind that your business is to serve your audience by providing solar energy solutions to them. And, research is the basic element that can help you comprehend what your customers want.

Understanding your audience via research will help you in two ways majorly. Firstly, you can dive into your customers’ pain points and develop a marketing strategy that focuses on solving those problems.

Secondly, you can get an in-depth look at your clients’ common problems. Once you note these regular issues, you can devise a strategy to solve them, which can assist in removing the complications from your solar projects.

3. Educate your prospects and consumers

A lot of problems surface when existing customers and new prospects fail to understand your services, pricing, or anything else related to the solar PV system. An easy and effective way to solve these issues is by educating your audience.

To this end, you can start an email newsletter, send an informative pdf or leaflet, or blog regularly. As you research your market, you’ll learn what troubles your customers. Take these pain points and convert them into topics for your blog posts.

This tips will not only help simplify your business projects, but help increase your solar sales. A report reveals 81% of the interested buyers conduct online research before sealing a business deal. Furthermore, research confirms that47% of the prospects read at least 3-5 content pieces from your blog before they get in touch.

Hence, by putting educational and valuable content on your site, you show your expertise to your potential clients, which can help boost sales and revenue.

4. Simplify the first steps

More often than not, complications in a solar project arise even before work on the project starts. If you wipe the hiccups in the first stages, you will simplify, at least, half of the process. Moreover, in this way, the entire process of working with you won’t be complication-ridden.

In this context, one of the most common issues consumers face is the lack of contact information regarding the business. You can always help them with the information on where to get solar panel maintenance or anything related to your solar panel systems. So, make sure sufficient contact details including your business number are given on your website.

It is also best that you enhance customer experience on your website by improving its page load speed. Surveys by Gomez.com and Akamai highlight that half of the visitors on your site expect it to load in two seconds or less. Any delay in the page load speed would translate into the prospect abandoning your site and business.

5. Enhance customer experience

Aim to boost customer experience in everything that you do. For instance, striving to communicate well with your customer is one way to boost the client’s experience. When your customer’s experience is good, he feels valued. This reduces the likelihood of your customer getting annoyed when problems poke out of a solar project.

If anything your client will put in more effort into explaining his problem, which can help in reducing and solving the obstacles in the path of project completion. Again, this tip works in favor of your solar sales as a happy customer irrespective of the project complications shares his positive experience with other people.

On the other hand, an unsatisfied customer passes on anti-referrals to about 16 others. Therefore, you should focus on improving the customer experience. Another closely related point is getting customer feedback. This will give you an idea of how you can improve your solar products or installation services business as per your audience’s requirements.

6. Use tech to improve your product as well as services

Lastly, employ technology to solve your complications. For instance, use tech to boost your product quality. On average, solar panels convert less than 14% of the solar radiation into energy.

This is pretty less.

However, by offering another efficiency-boosting tech, you can solve a lot of your customers’ problems. A case in point here is offering solar concentrators. These can optimize the output of the PV system by roughly 50%.

Similarly, you can use software and CRM services to streamline work on several projects and manage things better. This can help chop the odds of snags in your work.

Final thoughts

Complications in your solar projects are inevitable. However, by managing them adequately, you can move forward with your business. The best way to sail through such issues smoothly is striving to understand your client’s problem, trying to effectively communicate with him, and finally putting all efforts in solving the issue.

Bear in mind that the chances of selling to a customer who is happy or getting referrals via him are fourteen times higher than selling to a new prospect. Therefore, you can’t choose to ignore these issues. If anything, work to remove them from the start or boost the quality of your work as you gain experience in your line of work.

Development Insights Martech Products

Everyday Items that Can Change Your Branded Giveaway Game

Miley on April 29, 2019

Promotional products are integral parts of tradeshows and product campaigns. They should never be an afterthought. Sometimes, brands spend months trying to find their one “magical” promotional product that can turn their business around. Whether you aim to sell your products or to introduce a new service; you can leverage promotional items to reach that goal.

Why should your promotional product be common but useful?

The first mistake most brands make is choosing something rather uncommon or unique as their promotional product. Your promotional product should increase the engagement between your consumer and the brand. If it is unique and the target consumer only uses it sparingly, you should think twice before buying and customizing the item in bulk. The product you choose for promotional purposes should be useful and durable. Something as familiar as a pen with customized branding can deliver higher recall than something unique like branded beach towels or snow shovels that people use only in particular season and limited areas.

While surveying items for promotional needs, do not forget to look at everyday things that people buy and keep in their homes, cars or offices. Visit https://www.superior-resource.com/services/promotional-products-nyc/ for a fresh look at the things you can customize for your promotional campaigns.

The seven every day but useful branded giveaways

Here are seven grand ideas for promotional products your brand should leverage in the upcoming trade shows –

1. Throw pillows

Who does not have throw-pillows and cushions at home or office? People love using throw pillows, and no one can have enough of them. There is no reason you cannot use them as giveaways. Create a nice design, keep the logo small and tasteful, incorporate your brand colors and make sure they are plush! Customized throw-pillows are the new “pen” of the promotional product world. Since they don’t have a seasonal factor, people tend to use them in their living rooms or office all year round.

2. Kitchen sponges

Move over coasters; it is the time of the kitchen sponge. With a drastic increase in microwave resistant cookware, people are buying and dumping sponges every week! There is a sudden surge in demand for good quality, reusable kitchen sponges. While a good sponge is not necessarily great looking, you can design one with your brand logo and colors that works great and looks stunning. They are the perfect low-budget giveaways when your target audience is a homemaker or a person, who takes special care in keeping their house clean.

3. Picture frames

We have all been in love with photo frames since time immemorial. Your customer can choose to display family photos, pet photos or graduation photos in a frame with your brand colors. Customization of a frame can help your brand engage with the customer and his or her family every time they look at their photo. Be careful to keep your logo small and tasteful.

4. Storage containers

Storage containers from recycled wood pulp and fiber are our favorites. No homeowner has ever said he or she has enough storage bins in the house. There are always new books, new clothes or new toys that require discrete storage. Design containers from recycled material to uphold your brand’s environmentally friendly image. Don’t forget to include your logo and message on the unique but useful gifts!

5. Socks

Unisex, ankle-length socks are perfect for almost everyone. Whether you are targeting kids or their parents, designing socks in attractive colors and patterns can become your brand’s best chance to lure in more customers. Socks are so easy to customize and design! They are always within the budget. You can think about creating only ankle-length socks or customize a variety of lengths for your target customers. More brands should think about using them as promotional giveaways in events and tradeshows.

6. Water bottles

If your consumer loves the outdoors, you should think about designing eco-friendly and BPA-free water bottles that can keep their drinking water cool for hours. Get a custom labeled, see-through bottle with a water drinking guide. It should not only help your consumers stay hydrated, but it should refresh your brand’s memory each time he or she takes a sip.

7. Scented candles

Scented candles are the black lights and fairy lights of 2019. Do you sell coffee? You can think about giving away coffee-scented candles with your logo on the lid. Give away candles according to seasonally trending smells. The next time your target consumer comes across the same fragrance in a mall, he or she will think about your brand only! It is an entirely scientific method that helps link memory to a scent. Studies show that this method is effective more than 90% of the times.

Brands should consider their demographics before they select the products they want to customize for promotions. These seven items are only suggestions. There are hundreds of budget-friendly, durable and high-quality items out there that you can use to establish high brand recall. Research shows that conducting consumer surveys on promotional products they have used often yields a guideline for new brands.