Category: Development

Top 5 Amazing IDEs for .NET Developers

Miley on November 19, 2018

Great variety of wide-known companies works with .NET. Among them are Dell, Accenture, HCL, Epic Systems. What is .NET and why is it so beneficial to create a product on this platform? Efficient and successful software development framework .NET is a platform for easy desktop and web application engineering. This free platform used for many various types of application providing environment for programming connected to most software development phases.

.NET goes well with business, as it involves a great range of tools like web-based services, desktop software, and cloud infrastructure support. The .NET can be divided into three branches: .NET Framework, .NET Core, and Xamarin. The whole group of these implementations is called .NET development platform. The .NET can work with C#, VB.NET, C++, F# programming languages and ASP.NET tool, which is among of the best web development tools for building web pages and websites with HTML, CSS, JavaScript and server scripting. 20 years have gone from the time the very first .NET was launched and this platform keeps gaining its popularity with companies’ to hire .NET developers for in-house or outsource work – find more information.

.NET Implementation

Fast forward and we’ve got three types of .NET implementation. Each of them has its features and kinds of products that can be created on these platforms.

The .NET Framework is the origin embodiment of the platform with three main app models – Windows Forms, WPF and ASP.NET Forms.

.NET Core was presented in 2016. This cross-platform is a rebuild of .NET Framework. Products from this platform can be used on both Linux and OS X, so they are not tied only to the Windows family. ASP.NET Core and Universal Windows Platform are also included in .NET Core.

Xamarin is the third implementation for mobile applications and Mac products development. From the very beginning, this platform was designed independently from Microsoft, but in 2016 the company made it a fully open source branch.

For simple and complex data, the structure of the .NET platform has a huge collection of class libraries. Hundreds of written codes by other developers are there, altogether with specific libraries for security, encryption, and database access.

IDE’s for .NET Development

IDE is an Integrated Development Environment that helps to facilitate the development of an application. There are some very useful and popular tools for .NET developers to advise:

Visual Studio is integrated with .NET including the specifics of language environments, from its earlier versions (VS 6.0). It is one of the most commonly used development environment as it provides single IDE for all .NET applications. Editing, compiling, debugging are available for a multiple-document interface. You can make your design up-to-date by placing the controls in the layout the display of the application. Visual Studio .NET supports Intellisense and code refactoring. Plug-in architecture helps to add tools for domain languages.

Visual Studio (for Mac) is newly created .NET IDE for Mac. It was launched as Xamarin Studio with a lot of additions. It is planned that the IDE will have precisely the same centerpiece code of editor like Windows VS has. Text editors will be easier to work with – for instance HTML, CSS or Razor. Unique Mac user interface and user experience altogether with Mac icons of Visual Studio native app will impress you. You can develop there with Xamarin and cloud development with .NET Core and ASP.NET Core.

SharpDevelop is an Integrated Development Environment (IDE) for .NET Framework applications. The IDE supports the creation of applications written in C#, Visual Basic.NET, and IronPython. It is in free access and provides code completion, code generation, project templates, and a form designer. It can be also compatible with Visual Studio Express if to use the same solution file format.

.NET Reflector is the class browser that explores and analyzes bugs through your application to see where the problem is – whether it is your own code, aside libraries, or components used by your application. With the help of this IDE, you can look inside the assemblies of any third-party platform to see the way they working.

Quest Comparison Suite for SQL Server Increases productivity and reduces costs protecting your data. You may simplify performance management and centralize administration. The IDE helps you to manage single/multiple database platforms.

Learning the .NET Framework

Microsoft gains a lot of credits for is how to learn .NET in an easy way for programmers as Microsoft Developer Network site has many resources for developers with documentation in details and sample code on different languages for using. It can be videos on Pluralsight for learning both the language and the web/mobile and Windows application code. Get acquainted with C# Yellow Book. This is a must-read for a solid base in programming. But practice goes at once, so the best way to get started is to take a project and start building.

The typical setup for a .NET application uses Visual Studio as the IDE. Editing, compiling, debugging are open for use in this IDE. Visual Studio for Mac is in process of development, but it’s already available with a variety of peculiar features of the iOS system. SharpDevelop creates applications in C#, Visual Basic.NET, and IronPython languages. It is in free access and provides code completion, code generation, project templates, and a form designer. A web developer can facilitate the process of programming and check on any bugs their application to see where the problem is. The last but not least IDE for .NET developers in this top 5 is Quest Comparison Suite for SQL Server. Controlling productivity and evaluating of data protection is available with this platform. Microsoft provides the variety of useful IDE’s for a developer that mean even bigger possibilities for getting involved in .NET development.

Development Insights SaaS

SEO Basics Small Businesses Should Know

Miley on November 17, 2018

The market nowadays is highly competitive and crowded with various businesses. Small businesses that are new to the market will have difficult times competing against other companies that have already built their presence on the market and are favoring good incomes. However, just because something is difficult, it doesn’t mean that it’s impossible. There’s always a way for small businesses to outrun even the more-developed competitors. A good example of this is search engine optimization (SEO). SEO allows companies to establish their online presence, visibility, and awareness, among other things.

Simply put, SEO helps your website become more visible and accessible on search engines, such as Google. The main reason SEO is important is that, as mentioned before, the online market is highly competitive and overcrowded, which means that your business needs to find a way to stand out and cut through all that noise. Moreover, aside from being a cost-effective marketing strategy, SEO provides many more benefits to businesses. However, it takes a bit of time before the results kick in. That being said, here are a few SEO basics small businesses should know.

The importance of keywords

Every small business must know how important keywords in SEO are. Keywords are the core of every SEO effort. They are words or phrases that match the content on your website and individual pages to that of user intent on search queries. Ranking for the right keywords will bring you closer to your target audience. For instance, if you own a small business that focuses on dog food, you’d want to rank for keywords that have “dog” or “food” in them.

You must also consider long-tail keywords most commonly used by your audience when searching for dog food online, such as “the best dog food” or “affordable dog snacks”. Comprehensive and detailed keyword research is simply a must for your SEO strategy. That includes conducting a competitive analysis to determine which keywords your main competitors are ranking for as well. The more you understand which keywords to opt for, the more successful your strategy will be.

Local SEO

Many small businesses are mainly competing on their local market before they grow enough to tackle the global one. That’s where local SEO is crucial. Local SEO strategy slightly differs from a regular one, as its primary focus is on your local market. You must adapt content, keywords, your business information, and other factors to match the needs of local customers. For example, you must update your business information, such as location, phone number, address, work hours, etc. on Google My Business listings feature.

It’s also important to sync that information with other local business listings. For instance, if your small business is in Hong Kong, you must ensure your local SEO strategy is optimized for local customers and that you have your business information on every local business listing. However, Hong Kong is a big and busy place, so you might consider opting for SEO services in Hong Kong to help you with creating a local strategy. Once you’ve established a good presence on the local market, you can aim for expanding your dealings to an international or country-wide scale.

Content is king

Yet another SEO basic every small business must know about is content. Content is king and there’s no doubt about it. The main reason content is considered as the most important factor in SEO is that it delivers value to your customers or target audience through information, entertainment, and education. Content is crucial for SEO both on your website and outside of it. Website content helps you provide relevant information to visitors while helping you include keywords your rank for into it, in order to boost rankings for your pages and your website in general.

Moreover, content is vital for your off-page SEO activities, such as guest posting and link building, as it helps build authority, credibility, and exposure. What’s more, content is the number one ranking factor alongside backlinks, according to Google. In short, there’s no SEO without good-quality content. However, not just any content will do. In fact, when developing content for either your website or off-page activities, you must ensure that it’s top quality and highly relevant to your target audience.

Website performance

Every business these days needs a website, small business included. Without a website, you simply don’t exist in the online world and you certainly won’t need SEO. Most of your SEO efforts are regarding your website. However, all of that is in vain if your website isn’t performing well. In other words, you can simply say that website performance is a ranking factor as far as search engines are concerned. But what is that? Simply put, customer satisfaction on your website is a ranking signal and there are plenty of performance factors that influence customer satisfaction in the first place.

For example, website speed is a factor for both SEO and customer satisfaction. Sluggish websites won’t rank well on search engines because most consumers aren’t patent enough to wait for your pages to load. In addition, mobile friendliness is also an important factor. If your website isn’t responsive or mobile-friendly, you won’t have good rankings. Other factors include navigation, security, user-friendliness and so on. For website security, install an SSL certificate that encrypts the information pass between browser and server. Therefore, if you want your SEO strategy to succeed, you must ensure your website is performing well, to begin with.

Every small business must know about the basic rules regarding SEO. If you don’t understand how it works or you don’t understand its purpose, then you won’t be able to utilize the full potential of SEO.

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Domestic Chip Industry Adds New Crisis, Two Big Sound Module Manufacturers Fight Inside

Miley on November 15, 2018

As we all know, for the whole Asian semiconductor industry, China has been subordinate to South Korea and in a weak position, and often subject to the United States squeezing. However, the Chinese rise and the country’s strategic objectives make the domestic semiconductor industry has been rapid development after the efforts of several years.

In recent years, the development of smartphones has been calculated by leaps and bounds. Its screen fingerprint technology has received a lot of favor, so far the most popular principle of photoelectric fingerprint technology is to illuminate the finger texture in the form of light, and through the OLED screen panel reflects back to the sensor, and eventually form a fingerprint image and complete identification and authentication. Although there is no advanced high-pass ultrasonic technology, the cost is low and can be widely applied.

The fight inside has been a disaster, GOODIX and SILEAD come to blows

Two of China’s largest fingerprint chip manufacturers, GOODIX Technology and SILEAD Technology, fought a big patent lawsuit on both sides, which had been involved into a total of three A-share listed companies, and the row between them could not be undone. On September 29, Shanghai SILEAD Microelectronics Technology Co., Ltd. announced that GOODIX Technology had formally declared to the Shenzhen Intermediate Court that SILEAD and Shenzhen Tripod Infinite Technology Co., Ltd. had invaded their three patents, demanding a total compensation of 210 million yuan, and immediately suspended the sale of their products.

Influenced by this incident, the holding company behind SILEAD has now stopped falling, and the share price of GOODIX Technologies has plummeted by 5.26%, which can be said to have a huge impact on both sides. In response to this matter, some netizens said: “regardless of the final outcome of the lawsuit, this situation will certainly cause great losses to the domestic voice IC industry, it is really not appropriate.¡± However, there are netizens who believe that there will be progress only if there is a competition, and the dispute over patent infringement on both sides will help to establish a legitimate professional order, and will not present a mixed phenomenon.

According to statistics, since 2017, the global shipments of fingerprint recordable sound module for toys have been gathered in the hands of FPC, GOODIX Technology and SILEAD. The former belongs to Swedish companies, while the latter two belong to domestic enterprises. Among them, GOODIX Technology takes second place with 34.5% and SILEAD takes third place with 6.50%. Therefore, the infighting between GOODIX and SILEAD is likely to allow the FPC to seize the opportunity once again, continue to expand the leading advantages and open the distance between them. And it is believed that it is really what the Chinese are certainly reluctant to see.

It is understood that GOODIX Technology pointed out that SILEAD and Tripod Chip sold a capacitor fingerprint chip made by the former and sold by the latter without authorization. The chip is involved in the scale of three patents aggressed against GOODIX, thus GOODIX raised a lawsuit and demanded compensation and suspension of sale.

China’s USB Push Button Sound Module road is not only about technology and talent. We should also calm down and lengthen the timeline, pay attention to the changes of the times, and keep pace with the times and help each other. Thus, we can create unique advantages and occupy a niche in the chip industry.

Development Insights Martech

Can You Tackle The Web Design Trends For 2019?

Miley on October 19, 2018

Withthenever-ceasing tech revolution, we will see many new Web Design trends in 2019. This web design company shares the expert tips to tackle them.

It’s coming to the end of 2018, and we have been facing a lot more new in the Web Designs and the related trends.

2018 has been the year of many revolutions in the digital trends, and when it comes to website trends, they are never ceasing.

A website is an online presentation of a business and helps to bring new customers to the business.

Thus, it is entirely necessary for any business to have a website design that creates a lasting impact on customers and helps to convert the prospect into potential ones.

However, having a beautiful web design is not pleasing the visitors if the website takes long enough to load.

Google stats say that if your website takes less than 3 seconds to load the visitors will be staying, but if it is increasing then 3 seconds, they are supposed to quit the site.

Stats say if it takes 1 to 3 seconds, the bounce rate increases by 32 % and when it takes up to 5 seconds, the bounce rate hikes up to 90% and it is only going higher with the increasing load time.

The stats will only give you a nightmare, and if you still don’t wake up and understand the trends, you may fall behind the track.

Here, I come up with some of the known, but highly essential trends to tackle with web design in 2019.

1. No Compromise on the Speed

We read it earlier that the load speed of the website is not tolerable by the users.

They only wait for 3 seconds to check if they can visit the website; if it takes longer than that, the chances are they quit the site without seeing anything further.

It seems like centuries passing through the time of visitors if they have to wait and couldn’t get anything by that time. Which, in the result, leaves the worst user experience.

Whether you are a beginner or a completely settled business, it is entirely necessary for your business to maintain the best user experience for your users.

You cannot afford an attractive website if it is not helping any users to stay on your site and bother to see your services.

The websites with beautiful but heavy graphics are going to make the web page load slower and irritate the visitors because they will have to wait long.

It is going to cause a significant loss to the business if your visitors have to wait for the website to load and eventually leave your site with no fruitful experience.

Being an entrepreneur, you need to work on this aspect to shine among the competition in 2019.

If you don’t understand how to accomplish it, take assistance from a reputed web design agency for your website project.

2. Keeping designs flat and simple

Wait, what? Am I asking you to keep the design simple?

Well, Yes and here I will tell you why to adapt to this trend.

It can be seen from the recent past years’ experience that the web design created with heavy and beautiful graphics makes the website slower to load.

Also, it is visible that web designs with neat and straightforward graphics draw more traffic because of two reasons:

It is quicker to load for the desktop as well as mobile browsers
They help to get high SEO value

However, it does not mean that the flat designs are only limited to two dimensions. It is sheerly related to the austereness and usability.

It is an aspect that focuses on making your design clutter-free and increasing the reliability of the website.

However, simplicity doesn’t make it uninteresting. You can get the website design development service that is smart enough to make a web design which is simple but elegant at the same time.

You can get the graphics design services those understand the best contrasting colors and appropriately visible and beautiful fonts and settle them as per your business website requirements. You can use this free sunflower svg bundle to create vibrant yet quick loading graphics.

3. Making Mobile Responsive Websites

It is only unnecessary to describe how much have the mobile phones taken over the technology.

No matter what the age of a person is, he or she is engrossed in the mobile phones more than the desktop computers.

Thus, pointless to explain how important it is for the businesses to get the Mobile Responsive Website Design Services for their business.

This has been an ideal trend now that every business chooses to have responsive website design services to be able to cater to the vast population group regardless of the type of devices they use.

Responsive website design means that the site can adjust as per the size of the device screen from which the user visits it.

It adjusts the website to be able to perform with the same efficiency even on mobile with which it delivers on the desktop.

If you are a start-up business and are not keen to invest highly in the design, you can take assistance from many of the best website design companies for small business.

4. Grid Layout

Grid layouts are the ones that we have been using since ages of the outdoor ads.

A grid system helps the website design company to maintain the alignment of the images, content, headlines, CTA irrespective of the medium they are working in.

Grids were kept out of the web designs for a long time making them more sloppy. It made users only to focus on the essential parts of the page.

However, later with the time, Grids came more into trends because of their look being different from other websites and at the same time not appearing as sloppy.

The designers at any responsive website design company can achieve this by breaking the grid pattern and cleanly planning the asymmetry.

Smart web designing company sites use the grid layouts differently by unusual placements, different colors & textures, irregular patterns, white space, and creative content.

These designs easily catch the users’ eyes and keep them engaged with the website with the delightful user experience.

5. Shapes

When it comes to designing, how can we forget about shapes on the web design?

In the tug of war between the flat designs and grid layouts, we see a simple yet an elegant trend of shapes shining out.

While keeping the design simple, the geometric shapes still give it an essential beauty to differentiate from a simple flat design and not making it a heavy loading design.

It is like a bridge between the flat design and grid layout giving the users an eye-soothing experience yet keeping them on the track with the website to focus on the essential aspects.

Smart website design development service providers know how to use this design element and fit them according to the personality of the business.

Like colors, shapes also represent emotions which the best website builder for small business also understands and delivers the design that looks like the complete online representation of the company.

6. More Advancements

The first advancement I will talk about is Video Backgrounds.

You might be thinking that just a minute ago you read that load speed is such a significant issue in the website conversion, but again I am discussing the videos on the websites.

However, regardless of the speed issues, Video backgrounds have shown up as more promising to boost up the conversion rates.

Videos have proven to be more interesting than text or images ever and hence if you design a website with an impressive video background, it is going to break those glass ceilings for your business in 2019.

Second, I would discuss Bots on your website. This feature is a very new yet useful element bringing a huge curve on the Web Design graph.

A chatbot on your website is always intriguing and bringing high conversion rates.

These chatbots encourage the visitors to talk to you or submit their queries on your website; which in return can bring your business a potential customer.

The top 10 website design companies across the world have mastered this skill and are up with innovative ideas to include in this design trend always.

Conclusion:

Well, these are some handful of the trends that we will see in the coming year 2019.

No one knows what the future is about to present to us. However, being future ready is what a business should always do.

Thus, it is quite advisable to hire a responsive website design company which can help you with the required website design development services.

Here, we come up as one of the Best Web Design Company in India providing effective web designs at the competitive website design India price.

Author Bio:

Manan Ghadawala, the founder of 21Twelve Interactive – one of the top Web design and Development Company in India and the USA, himself, is a seasoned Web Developer along with the extraordinary leadership skills which he applies to every project. He is a fantastic leader who stands as a backbone to his team and the company to achieve the desired success.

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The Constant Evolution of Voice Search

Miley on October 12, 2018

Technology is all around us, and there is no escaping it. The best thing is that it is continually evolving as technological breakthroughs are seen almost on a daily basis. One of the technologies which are getting better every day and making our lives easier is voice search.

When Did It All Begin?

More than half a century ago, IBM introduced IBM Shoebox which was the first speech recognition tool. The father of voice recognition devices was able to recognize 16 words and the digits from 0 to 9.

Mostly implemented by mobile device manufacturers, today’s voice technology gives users the ability to do online searches, find information about products, ask questions, ask for directions or for the weather forecast, and many other things just by talking to a device.

How Does Voice Search Work?

First of all, it processes and transcribes the human speech into text before analyzing it in order to detect questions and commands. After that, it connects to external data sources such as search engines to find the relevant information and translates that information into a digestible format to fulfill the user’s intent.

What Are The Best Voice Search Engines?

There is a continuous battle between big players to make the best voice search engine. This is good news as voice search assistants are becoming more and more sophisticated, thus making our lives easier. Let’s take a look at the top brands manufacturing these devices.

Google’s Google Assistant is powered by AI and is primarily available on mobile and smart home devices. It was launched in 2016, and the thing which makes it different from its predecessors is that it can engage in two-way conversations.
Microsoft’s Cortana was released in April 2014. Available in multiple languages, it has the ability to set reminders, recognizes a natural voice, and answer questions by using the information found on Bing.
Amazon’s Echo has many capabilities, such as voice interaction, music playback, creating to-do lists, and streaming podcasts, to name just a few. The best thing about it is that it can be extended by installing other functions which are developed by third-party vendors.
Samsung’s Bixby is a voice-powered digital assistant introduced in 2017. It is a major reboot for S Voice. Aside from being used on smartphones and other mobile devices, Bixby is included in Samsung’s Family Hub 2.0 refrigerators, which are the first non-mobile products to include a virtual assistant.
Apple’s Siri is part of its iOS, watchOS, macOS, HomePod, and tvOS operating systems. It works by using voice queries and a natural-language user interface to do actions such as answering questions, checking for information, navigating, and many other things.

What Lies Ahead?

As of January this year, around 1 billion voice searches were made per month, and in the next couple of years, 50% of searches will be made using the voice-enabled technology.

It is also predicted that in the years that follow the voice recognition market is going to experience huge growth, with an estimated $601 million in 2019 only.

Conclusion

We can definitely say that the future of voice-enabled technology is bright. The constant need for improvement is the driving force that makes companies produce the best voice assistants out there. Both the companies and their customers bear the fruit from it.

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Ways To Prevent Mold Formation In HVAC Unit

Miley on October 9, 2018

If you fail to maintain your HVAC unit, the chances are high that it will grow mold. This bacteria and fungus then might get pumped out right into the air that you, along with your loved ones, breathe. This could result in you being the unwanted victim of respiratory problems and allergic reactions. So, it is time to learn how you can actually prevent mold from growing in the first place. If you have already been a victim of such an issue, you should consider getting professional cleaning booked in, be it via Willard Power Vac or any other service provider. But, by following the following simple and easy steps on a daily basis, you can prevent the formation of mold and avoid this issue altogether.

Make sure to clean your system whenever you get time:

The first step in this regard is to check on the cleanliness of the current HVAC system. Look for any of the areas which are damp or leaking. And then you have to confirm it by placing the right air fitters in those areas. The experts from reputed centers are here to help you with the cleaning of the air duct in case you are completely unsure of where you might want to begin with the unit. To prevent the formation of mold in air ducts, you have to keep a note of this point for sure.

Get yourself the best humidifiers as available online:

The addition of some terms like humidifiers, standalone heaters in homes and fans can help in regulating humidity in the air. It can further help in cutting back on the mold growth to a great extent. You have to buy the best humidifier, which will match your requirements well. Purchasing the best one can cut back down on how much you might have to spend on the cleanup services otherwise.

Keep the windows and doors closed:

Whenever the weather remains warm or damp, avoid opening doors and windows all the way around. Giving chance to the outside elements to enter your place can increase the level of moisture inside your house and that will affect the HVAC system to a great way. Shutting down the doors and windows will help in minimizing the air duct cleaning ordeal and will also help the system to remain clean and free from molds, if not more. As the products are not getting way too exposed to elements, so things are designed to act in your favor for sure.

For the concluding note:

Once you have learned the easiest ways to keep the molds from forming, you should start working on it now. To be on the safer side, keep the numbers of the experts handy. These professionals are licensed and they have a certificate to prove their worth. They know what they are doing and always ready to help you in the best manner possible. Once you have contacted the team for help, there is no need to look for any other secondary service. If the mold infestation is way too much for you to handle, then let the experts be your guide for the day.

Development SaaS

3 Ways Mobile Apps Are Revolutionizing Entertainment Industry

Miley on October 8, 2018

In last five years, Mobile apps have dominated the world with its powerful solutions and superior services. From live cricket scores, food and online shopping to games and health management, there is rarely something where mobile apps would not help. Prevalence of mobile app technology has swept through the smallest corner of our life, creating digital solutions even in the entertainment and media industry.

With consumers expecting easy-to-use and seamless apps, entertainment domain is also experiencing an unforeseen transformation. It is evident that by now different entertainment segments relies on the mobile app revolution mainly due its convenience and usability. So how exactly mobile apps are revolutionizing entertainment industry?

Discussed here are 3 primary ways mobile apps have significantly changed entertainment space.

Updates and trends

Social media has developed a virtual hub of realities that eloquently displays the expressions of global communities. In the absence of social media platforms, it was quite a challenge to monitor and discover the latest hot trends in the relevant market. With a powerful disruption of social media, human society realized the importance of digital technology and began to share their mind with the world, which in turn resulted in honest valuable trends.

Social apps have a dedicated, most updated space for suggesting trending topics. Entertainment apps keep popular movies, music, shows and games embedded in a trending section for users to view what is making a rage. Due to such instant updates and recommendations, entertainment is accessible and available anywhere for anyone. This is why entertainment app development companies are working passionately to optimize user experience within apps.

Information-driven engagement

Mobile users are predisposed to interacting with social media platforms for a daily dose of news, updates, life hacks, and tips and more. It is not a surprise that people quickly check the homepage wall of Twitter, Facebook, and Instagram as they are the best reliable source of authentic information. Entertainment apps integrate social posts to enable users to share useful media information on the platform.

Apart from these, video content leader Youtube also facilitates a unique, highly engaging and visual platform for exploring creativity, information, and entertainment. It has innovative features with individual channels, vlogs and more. Engagement is the crucial essence of entertainment mobile apps that allows users to interact with their favorite artists and idols and know more about them. Businesses can thus interact with their customers and address their requirements with more confidence.

The scalable capabilities of platforms

Many YouTubers make videos to show off their product or to review one for example a fitness blogger selling their fitness program, gamers reviewing games and certain pranksters using different tools for pranks such as a prank call app, loaded with pre-recorded voice lines. This proves to be an effective way to educate and entertain their subscribers.

Entertainment app platforms are equipped with the superior capability to suit business needs and user perspective. Today’s apps are integrated with movies, music, live streaming experience as well as gaming to deliver exceptional user experience. Scalable platforms complete with all the vital features also create a potential opportunity for artists to bring their talent in public and reach the audience.

Application development is less complicated with many readymade platforms introduced now and then. Due to many incredible features in place, users have a lot to gain by leveraging the scalable app platforms focused on enabling users to share their content online on any platform to exhibit their flair. These entertainment applications set a comprehensive flow of content including articles, videos, blogs, and other rich media, which further enhances app’s usability for entertainment purpose.

Most popular Entertainment apps

NETFLIX

NetFlix has risen to be one of the most sought-after entertainment platforms for a viewer who rely majorly on their mobile devices for distraction and amusement. It is enriched with unlimited fun movies, dramas, and comedies and also connects with TV. It has quickly changed the satellite TV market, is the world’s 10^th largest company.

SPOTIFY

Spotify is another phenomenon in the world of music services and allows users to browse through songs and listen to their favorite music from favorite artist legally and save them offline. The app is highly successful with more than 24 million existing users.

Future promises

Like all other industries, Mobility is something that has swept deep through media and entertainment, bringing a new shape and dimension to its sphere. Technology translates into opportunities, especially for businesses that look to capitalize greatly on digital solutions to develop consistent growth potential. By integrating IoT and Wearable technology, entertainment mobile apps are likely to experience a much brighter future. Businesses should adopt more capable technologies such as VR and AR to make entertainment more engaging and influential.

Conclusion

Mobility has become the need for any business to reach expected growth target in the relevant market. Entertainment and media market has transformed its structure in the last couple of years by shifting to digitalization and enhanced user engagement based on the precise understanding of user behavior. We hope entertainment mobile apps will continue to amaze and fascinate more users in the coming days.

Author:
Helena Spaculus
https://www.spaculus.org
info@spaculus.org

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Increasing Sales of Online Fashion Store with Instagram Marketing

Miley on September 30, 2018

Acceptance of online fashion stores is increasing these days. With the advent of time, people are getting comfortable as well as accustomed to online shopping. As a result, they want more convenience in online-based shopping. It is a difficult thing to shop for fashion items, especially clothing items online. With the advent of many well-developed e-commerce websites for fashion clothing items as well as accessories, it has become simpler for the buyers to find products as per their preferences or choices. Along with adopting some essential changes to the e-commerce website for selling fashion items, businesses have to focus on business promotion or marketing to gain more traffic as well as visibility. For online marketing of fashion e-commerce store, different social media platforms can be used. Instead of conventional marketing, social media marketing works well for the online fashion stores. Now, different social media platforms are there. There are Facebook, Twitter, and Instagram. These are the major platforms. Along with them, a lot of other social media platforms available. Using Instagram has certain benefits in the process of social media marketing. It can increase sales and give better profitability to your business. Here is a guide for you in this matter.

A Perfectly Created Instagram Account

It is to be noted that Instagram marketing would be successful once the foundation is strong. This is simply comparable to a building structure. If the foundation is not strong, building structure would not be strong. So, the foundation has to be strong enough. To work on the foundation, different strategies and expertise are required. To make the foundation strong, different techniques should be adopted. To create an Instagram account, you need to follow the basic procedure of signing up. Once you register with your account, you need to follow some simple measures. Here are the things that you need to ensure when you are creating an Instagram account. Make sure that you are following the steps as mentioned below with perfection.

Profile information: The profile should be stuffed with all the necessary as well as crucial information. It is important to understand all the things that are required for showcasing information on your profile. Right from the bio section to the contact section, all section should be stuffed with genuine and useful information.
Display Photo: A business profile on Instagram is not complete without a good display photograph. You need to make your profile photograph complete with the right selection of the display picture. Make sure that business profile picture for your Instagram account should come with business logo or emblem. It helps in creating brand awareness.
Verified Profile: You need to verify your business profile through proper documents. Not verifying the profile would not stop the copyright violation issues.

Once all these things are done, you are ready for an Instagram marketing job. Now, this job has to be conducted with perfection. The first step is planning. You need to chalk out the blueprint for the Instagram marketing campaign. Once the blueprint has been created, you need to go for the process of business marketing to enhance traffic for your website and eventually enhance your profitability. In order to learn more about this matter and to get brilliant social media marketing services, you can get in touch with Gramista.

Sharing Fashion Related Photographs and Contents on Instagram

Content is the king in the field of business marketing. You need good content to make the process of Instagram marketing seamless. You have to work on your content with more dedication. The aim should be developing seamless as well as lucid contents. When it comes to Instagram marketing, visual contents are used more than text-based contents. For visual content, you need to be unique just like the text-based contents. Basically, using photographs from other without permission may drag you into trouble. Using copyright protected photographs is a serious offense. So, it is important to create or craft contents with perfection. Now, when it comes to promoting fashion related website, you need to focus on the fashion domain. You need to focus on sharing contents that are related to the fashion industry. Popularly, businesses share photographs or their products on the Instagram account. Make sure that the products are showcased in a creative style. If they are not shown in creative style, they will not draw the much-required attention. It is also a good idea to go for a professional photo shoot with models for various fashionable garments and fashion accessories. Combination of all these things will help your business immensely.

Share Fashion Tips

The basic aim of Instagram marketing should be sharing such posts that can draw engagement. You have to engage the fans or followers on your social media activities or posts. Sharing the fashion tips is helpful in this regard. Your followers would love to get some unique and advanced fashion tips. They would love to get some great tips regarding usage of various fashionable accessories. Many businesses sell innovative fashion items, and people do not know how to use them properly. Videos can be created to show people how these accessories can be used to appear more fashionable. Overall, different techniques and methods can be tried to create awareness and share useful tips among the followers. If followers start getting something worthy from your regular Instagram posts, they shall keep in touch with you and encourage others to follow you. This is a common way of driving more revenue.

Celebrating Festivals with Discounts

Every buyer loves discounts and freebies. So, it is a great thing for the buyers, if they are offered freebies, especially during the festive seasons. To announce various discounts and freebies, you can use Instagram profile of your fashion e-commerce store. You need to create posters or interesting text contents to promote various offers and other related things. In this way, you can gain more potential buyers for your store, and that would eventually result in high revenue earning.

Author Bio

Harris is a leading blog writer and content marketing professional with thousands of real Instagram followers for his postings. To know about Instagram marketing, you can follow his articles and visit Gramista.

Development Insights

How Technology is Changing HR in Startups and Big Organisations

Miley on September 29, 2018

Companies spend a lot of money managing human resources. HR is big business whether you’re a small business, startup or a giant multinational. If you don’t get your HR right, you won’t have the right people working for you and you’ll end up failing. When it comes to HR spending, it’s obvious that the way businesses spend is changing. Nowadays, the startup, as well as the big company, is looking for technology – it can help companies save money. HR investment is particularly flowing towards human resource management systems, especially if the technology is also utilizing things like cloud computing and artificial intelligence. With investments clearly considering technology in HR to be such a beneficial force, what is the actual consequence for HR? How is technology changing HR in startups and big organizations alike?

Providing opportunities to outsource HR

One of the major ways technology is transforming HR is by making it another aspect the company can outsource. Outsourced HR has not been possible previously in a way that would have made it effective and beneficial. However, both startups and larger companies can now easily let third parties run the HR system. Technology can deal with most HR needs efficiently these days. Automated learning, artificial intelligence, and cloud-based platforms mean you don’t need a whole department to look after payroll, onboarding or even recruitment. Instead, the modern human resource management system just requires a few HR professionals to manage even large employee portfolios. Automation will provide companies with an easier and more cost-effective way of running HR. This doesn’t mean internal HR departments would come obsolete. It just means that organizations don’t have to build gigantic departments any longer and waste resources on professionals whose services they might not require on a regular basis. Instead, departments can become more productive and scalable, allowing companies to focus on the most crucial matters and to help the HR workforce they have to become more professional.

Improving HR’s understanding of employee wellness

Having an organization full of happy and healthy employees will mean the organization has a motivated and productive workforce. In the modern world, employee wellness and wellbeing are the most important things HR has to cover and technology is improving their understanding of these issues. Due to cloud-based technology and increasing focus on behalf of the human resource management systems to cover issues of wellbeing, employees and employers are better able to take charge of their health. The focus is flowing towards simply steps like allowing people to manage their healthcare insurance choices through these apps to promoting healthier choices. There is even emphasis on monitoring employee wellness with the help of wearables. By integrating some of these technologies with the HR’s human resource management system, companies are able to better assess how employees are doing, what kind of help they might need and how to support a more productive workforce.

Training the next generation of workers

Technology is having a huge impact on society and it’s changing many professions on the go. It’s only natural for HR to adopt a technology, as this can ensure the workplace as a whole is taking on this digital revolution. Many employees are entering workplaces that do not look anything like they did a few decades ago. However, for many millennials, technology might not have been part of training and certain digital aspects of the workplace are not something many of know prior to just trying them out. HR’s role has always been to ensure the workforce is up to the task and it has the right tools to operate with. In the modern world, this means helping employees embrace and use technology. The cool thing about this digital revolution is not that HR has to help educate employees but also the way they can train. This is because of the way human resource management systems have adopted cloud-based training as part of their appeal. HR doesn’t have to do traditional classroom and course-driven approach to developing talent. Instead, everything can happen according to the employee’s abilities and time. You can provide more personalized talent with modern technology, ensuring employees only learn what they need and do so at a time that allows them to be effective and productive.

HR success comes with the right technology-adaptation

HR is the key to business success and startups and big organizations alike need it to thrive. However, HR doesn’t just stay the same and technology can play a big role in shaping how HR works at any given organization. By staying on top of changes in technology, companies can also ensure their HR departments are effective and pushing them toward success.

Development Insights

Improving Your Customers User Experience: Micro-Interactions

Miley on September 26, 2018

One of the most important statistics in the world of marketing is the fact that a present-day internet user has a shorter attention span than a goldfish. That being said, you need to understand how to make them engage with your brand and your website without distracting them from your main objective, making a purchase, subscribing or further exploring your domain. Making your audience phase through pages and pages can be quite lucrative for your overall rank, yet, it really doesn’t do much to boost the overall user experience, especially if your loading time isn’t that impressive. Fortunately, with micro-interactions, you can do just that. Here are a few tips and suggestions.

1. Highly intuitive

The first massive advantage of the improved customer user experience through micro-interactions lies in the fact that they are incredibly easy to use. Think about the ‘like’ feature on Facebook. This universal symbol is more than a clear indicator of what the actual function does, yet, this is not your only option for micro-transaction implementation. In a lot of cases, the micro-interaction has a confirm button, which allows you to reverse the action before others are able to see it. Without this finality, your audience might be more content with playing around with your website, seeing as how they are confident that their interactions stay private until they deem otherwise.

More importantly, you need to understand that it is not a job of a micro-interaction to change the way your audience’s brain works, it’s only there to capitalize on this symbolism and association patterns. As we said, thumb up and heart were always positive symbols while the ‘x’ symbol, a broken heart, a minus or a thumb down always indicated something negative. Emoticons can also be quite efficient, seeing as how they have a simple graphic way of displaying approval and disapproval. Overall, you should study these behavioral patterns if you’re to connect with your audience.

2. Sense of control

As soon as they enter your website, your audience is in your domain, which is what robs them of some of their control. Sure, they’re there by their own will and they can shuffle through your offers, however, in order to make them really feel welcome, you have to show them that they are the ones whose actions matter the most. Any form of interactions can get you a part of the way but according to the guys from the digital agency from Melbourne, you can make all of these micro-interactions into a breadcrumb trail towards your CTA (call-to-action) button. After all, it’s much easier to make your audience interact with the most important element of your page if you’ve already persuaded them to do so several times over in the previous two minutes.

3. No need for the loading screen

The greatest advantage of micro-interactions is that they don’t require you to reload the page. Think about the Instagram ‘like’ button which immediately shows a red heart symbol (as opposed to the empty heart icon) when you click on it. Sure, interacting with your website in a different way would also be a probability, yet a loading screen can be a potential deterrent. By relying on micro-interactions, your pushing the biggest obstacle out of the way.

4. Keeping your users entertained

Depending on the content of your landing page or your platform, you might have a hard time keeping your users entertained. This is where micro-interactions come in, seeing as how they give your audience something to do every step of the way. By evoking emotions or using interesting animations, you can take this one step further.

5. Avoids unnecessary confusion

While this may not seem like that great of a deal, avoiding unnecessary confusion definitely improves your user experience. For starters, whether or not you’ve clicked a certain button shouldn’t be a concern with micro-interactions. On the other hand, if they’re poorly integrated or non-responsive, this could turn into an even greater problem.

Fortunately, most micro-interactions respond instantaneously, leaving your audience without a shred of doubt in their mind on whether or not the website received your order. Delayed reactions are even worse, especially when clicking twice on the same button has the potential to undo your first action. Overall, micro-interactions can be much more efficient at avoiding unnecessary confusion.

6. More reliable feedback

Due to the fact that micro-interactions make people more eager to interact with your website, you also get a more reliable feedback and an easier access to all sorts of user-related information. Most people automatically assume that we’re talking about the way in which your audience responds to your content but this is just the tip of the iceberg.

Sure, micro-interactions are great, however, each intractable element you add to your page requires some additional resources. In this way, you get to see first-hand, which of these buttons are audience-favorites and which, they could easily live without. In other words, you’re using micro-transactions in order to alter your own micro-transaction strategy.

7. More efficient instructions

Finally, learning of the example is probably the most efficient didactic method, yet, a lot of people are still quite reluctant to do so. Fortunately, with the help of micro-interactions, your users can get an emulation of using your app or platform in a safe, learning-friendly environment. Sometimes, simply highlighting or flashing a button that your audience should click next can help make this learning process more seamless. Moreover, this can help gamify the entire experience of using the app, which is definitely a trend that goes ever in your favor.

In conclusion

The best thing is the fact that these seven aspects aren’t the only ways in which micro-interactions stand to improve the overall user experience. Sure, no matter how ingenious, these features don’t have the power to make or break your brand, yet, they do act as powerful enhancers. In other words, they can make all your efforts better and more relatable, which is what your web design efforts and your digital marketing campaign are supposed to be all about.