Hitachi’s New Terabyte Hard Drive Isn’t
Hitachi has just announced their new 1 terabyte hard drive. This is very exciting news because this continues to drive the cost of storage down. But, of course, there is an issue. In fact, this is really an old issue but because disk sizes are continuing to increase, we are starting to see the issue more and more.
When you plug in the 1 TB hard drive, your system shows that you only have 931.51 GB of disk space instead of the expected 1,024 GB a difference of 9.9%! The reason that you are getting less disk space than what was advertised is because of the definition of a terabyte (and a gigabyte, megabyte, kilobyte, etc. as well).
The true definition of a terabyte is 240 or 1,099,511,627,776 bytes. But, someone decided that it is easier math (and better marketing) to make a terabyte equal to 1012 or 1,000,000,000,000 bytes. Which would be fine except the computer systems understand the true definition of a terabyte and show you the information accordingly.
This has been going on for a very long time and we have even seen this in the days of megabyte sized hard drives. But, because the disks are getting to be so large, the lost storage space is starting to really become noticeable. The “terabyte” drive is “stealing” 92.6 GB (true calculation) of storage from every drive it delivers.
This will continue to occur in the foreseeable future. Here is a list of how much disk space you will be losing come the next few levels of disk space:
| Unit | Lost | % Lost |
| terabyte | 92.6 GB |
9.05% |
| petabyte | 114.5 TB |
11.18% |
| exabyte | 135.8 PB |
13.26% |
| zettabyte | 156.6 EB |
15.30% |
| yottabyte | 176.9 ZB |
17.28% |
Now, do I really think that the hard drive manufacturers are stealing from the consumers. No. It is simply a marketing and math thing. But, I do get calls from time to time with people asking why my new drive is showing less than it says on the box. It is just a matter of knowing.
5 Responses to “Hitachi’s New Terabyte Hard Drive Isn’t”
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jackguy8 Says:
April 26th, 2007 at 8:25 amWow…I knew that a terabyte is 2^40 bytes and some people think that it is 10^12, but I never knew that there was that much of a difference.
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Chris Says:
April 26th, 2007 at 9:31 amActually, this is not a drive industry conspiracy or anything. Standards organizations like ISO and IEEE have recommended the term terabyte (TB) to mean 10^12, and tebibyte (TiB) to mean 2^40. Now we just need to find someone selling a 1 TiB drive. Learn more at the Wikipedia page.
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Tim Fehlman Says:
April 26th, 2007 at 9:40 amChris,
I agree that there is no conspiracy here. It is really a matter of semantics and education. I am no longer shocked when I purchase a new hard drive of size X and it shows less than X when I plug it in.I think that this is a matter of setting expectation for the consumer and consistency between what is printed on the product and how the software calculates the values.
This post is meant to merely be informative, not point the finger at anyone.
Tim
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Francus Says:
April 27th, 2007 at 3:55 amI do agree with Chris on that point.
ISO recommends things that customers are not aware of, and that helps hard disks manufacturers to sell Terabytes which are understood Tebibytes by customers, and that’s why people think it is a conspiracy.
In fact, the solution to this problem would be to have the choice of displaying TB or TiB in our OSes.Sorry if there are mistakes in my comment, I’m french ^^
Francus
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Just Another Dave Says:
May 1st, 2007 at 10:40 amWhy do we have tech writers still complaining about this?…
I don’t get it. This isn’t exactly new.
We have SI prefixes for things. SI is Metric. Metric is Base10. SI has always been Base10. Just because some engineers some years ago decided to ignore the fact that SI is Base10, we now have peop…
