I am looking at switching cell phone carriers. I called and they asked me to confirm my identity by telling them my “four digit personal identity number which starts with 3″. I could hardly believe my ears. The person on the other end of line, in under a second, took my chances of guessing my personal password for 1:infinity to 1:16,777,216 to 1:1,000. Obviously, there people did not know much about personal privacy.

In Stop Bleeding Personal Information, I talk about some of the most common ways we give up personal information and some practical ways we can stop the bleeding.

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